BKR staff pack care boxes for elderly residents ahead of Senior Citizens' Day

BKR, the operator of burger brand Burger King and Canadian coffee chain Tim Hortons in South Korea, launched a community outreach initiative for elderly residents ahead of Senior Citizens' Day on Friday.

According to BKR, employees gathered Tuesday at the Jongno-gu Food Bank Market Center in Sungin 1-dong, Jongno-gu, Seoul, to assemble gift boxes for elderly residents living in low-income housing in the area.

The event was part of BKR's corporate social responsibility campaign "Stand By You." A total of 21 employees participated, including BKR CEO Lee Dong-hyung, and the company provided 5 million won ($3,680) in donations.

Employees helped pack food boxes to be delivered to local seniors, moving and wrapping donated items including ramyun and instant rice. They also wrote encouraging postcards to be included in each box, wishing the recipients good health.

The care packages and postcards are set to be delivered to 125 households in low-income housing near Donui-dong.

"It is meaningful to be able to share both essential goods and words of encouragement with elderly residents in our community on the occasion of Senior Citizens' Day," a BKR official said. "We will consistently look for ways to support the needs of the communities around us."